Selected work

The roles, and what I built in them.

Three recent engagements — the scope, what I did, and what changed. The short version lives on my résumé.

Project image (optional)
RoleFounding Product Manager
CompanySUBSCRIBE · Fintech SaaS
WhenOct 2025 – May 2026
Founding PM · Program management

A company-wide program system, built from zero

The situation. A fintech SaaS was running on 100+ unstructured boards with no shared intake or tracking. Requests reached engineering unvalidated, and leadership had no clear view of what was shipping.

What I did. I built the program management function from scratch in Asana — a structured intake process, a tiered access model, and clear tracking adopted across 10+ cross-functional teams. I owned the backlog, defined acceptance criteria and submission workflows, ran a P0–P4 escalation framework, and led kickoffs, sprint planning, and gate reviews with leadership. I also delivered a long-stalled pre-qualification feature by re-scoping it and leading QA through to launch.

100+→1Boards to one system
10+Teams onboarded
P0–P4Escalation framework
Senior DPM · Delivery & resourcing

$2.6M+ of brand and web work, delivered

The situation. A creative agency needed an operational backbone for a blended team of designers and engineers running custom brand and web projects across 10+ concurrent clients.

What I did. I owned day-to-day operations and resourcing in Asana, Notion, and Airtable — capacity planning, staffing, and workload balancing across projects — while managing budgets and burn reports through the full lifecycle. I translated ambiguous stakeholder feedback into clear requirements, built reusable trackers and reporting templates, and provided thought leadership on process, building new tooling in Notion that improved team efficiency by 20%.

$2.6M+Delivered
10+Concurrent clients
+20%Team efficiency
Project image (optional)
RoleSenior Digital PM
CompanyWide Eye · Creative agency
WhenNov 2024 – Oct 2025
Project image (optional)
RoleSenior Digital PM
CompanyStudio Simpatico · Creative agency
WhenNov 2023 – Nov 2024
Senior DPM · Change management

The tooling change that sped up delivery

The situation. A creative agency was managing 7+ custom web builds and 20 retainer clients on tools that were slowing the team down, with triage processes that blurred defects and functional gaps.

What I did. I led cross-functional teams from kickoff through launch while owning the change management from Basecamp to Linear — documenting new workflows in Confluence to raise velocity and output quality. I built intake forms that sharpened QA and triage, and facilitated product design sprints and discovery workshops that turned vague client ideas into developer-ready requirements and repeatable prioritization practices.

27Clients & builds
2Tools migrated
FasterTeam velocity
"Mingwei was fantastic. I wish she could manage all my projects and my whole life. I couldn't have worked with a better team."
Communications Consultant · Girl Be Heard

Want this kind of delivery on your team?

Get in touch →Download résumé